Events

Jan 09, 2009 International CES
Adam Guy
Oct 29, 2008 TNS Retail Forward 2008 Strategic Outlook Conference

DATES AND LOCATIONS

Oct. 14, 2008 Los Angeles at the Hyatt Regency Century Plaza

Oct. 16, 2008 Toronto at the Toronto Congress Centre

Oct. 21, 2008 Chicago at the Donald Stephens Convention Center (Rosemont)

Oct. 29, 2008 New York City at the Marriott Marquis
Oct 28, 2008

Compete Inc. and Google present: The Mobile Phone Buyer
Oct 27, 2008

What Does the Affluent Investor Want?
Soho Grande Hotel 310 West Broadway, New York, NY 10013 6:00-8:30pm The Affluent Market today is smaller than it was one year ago, and investor confidence is down. A confluence of forces is testing the relationships that investors have with their asset managers and with their investment advisors, and may permanently alter the composition of portfolios. This climate presents new challenges for investment providers, while new opportunities are emerging. TNS Custom and TNS Compete are partnering to host a unique financial services event that analyzes the attitudes, behaviors, and preferences of the Affluent Investor. Join TNS’ Ellen Sills-Levy and Joe Hagan as they discuss findings from the recent TNS Affluent Market Research Program, which provides an in-depth analysis of the factors that shape their decisions about financial products, providers, and advisers. They will be joined by Aaron Katz from Compete who will draw on insights from Compete’s proprietary panel of online consumers to reveal insights pertaining to Affluent behavior on the web.
Oct 15, 2008 Accountable Advertising on the Internet with Avinash Kaushik

2008 has been a year of unprecedented change in the automotive industry: with declining new vehicle sales, tightened credit markets, and rapidly rising oil prices, it's clear that consumer demand has shifted. These changes require a renewed focus on managing your marketing resources effectively - in particular, your media dollars - in order to maximize ROI.

To help address the fresh challenges facing automotive brand managers, Avinash Kaushik - Google Analytics Evangelist and author of web analytics blog Occam's Razor - will lead a discussion on how to use Google Analytics. Learn how to improve marketing efficiency, drive insights into consumer behavior, and generate greater returns on your marketing investments.
Oct 15, 2008

Driving Green: Gain Competitive insights on the Environmentally-motivated car buyer
Petersen Automotive Museum 6:00PM - 8:30PM 6060 Wilshire Blvd (at Fairfax), Los Angeles, CA 90036 Sales of cars and light trucks in the United States are projected to decline this year. Nevertheless, there are still two million US auto shoppers who are up for grabs each month. The opportunity for auto OEMs during difficult economic conditions is to hone marketing messages to successfully target and engage highly coveted auto shoppers and ensure they don’t purchase a rival’s vehicle. TNS Compete’s data shows that one quarter of a million shoppers who were in-market for a vehicle in August were “green consumers”. TNS Compete and TNS Custom are partnering to host a unique auto event to analyze the online behavior and attitudes of green automotive shoppers and provide recommendations around how and where marketers can most effectively target the highly coveted group.
Hal Wurster and Lincoln Merrihew
Oct 08, 2008 Webinar Replay: Where to Spend Automotive Marketing Dollars to Increase Returns?
Miro Kazakoff, Managing Director Jackie O’Dowd, Senior Associate
Oct 01, 2008 EyeForTravel Distribution Summit
Greg Saks, General Manager, Compete will be speaking on Meta-Search and the Consumer.
Sep 25, 2008 Compete and Google Webinar: Uncovering the Full Value of Retail Search Clicks
Presenters: Jeremy Crane, Managing Director, Online Media and Search, Compete, Inc. Matt Pace, Director, Retail and Consumer Products, Compete, Inc. David Kaul, Vertical Business Specialist, Google, Inc.
Sep 24, 2008 Webinar Replay: What are near retirees doing online?
Aaron Katz, Director, Financial Services
Sep 18, 2008 OMMA, NYC
Stop by and see Compete in booth #504 at the OMMA Expo in New York City, September 18-19.
Sep 10, 2008 CTIA WIRELESS I.T. & Entertainment 2008
Adam Guy - Vice President, Client Services
Aug 30, 2008 REPLAY: Pickups; Pain at the Pump Becoming Pain at the Plant
Hal Wurster - Managing Director, Automotive
Aug 29, 2008 Compete Webinar - Pickups: Pain at the Pump Becoming Pain at the Plant
Hal Wurster - Managing Director, Automotive
Aug 28, 2008 REPLAY: Where have all the clickthroughs gone?
Did you miss Compete's Landing Page Effectiveness webinar on August 21st? Register here to view a replay of Where have all the clickthroughs gone? presented by Miro Kazakoff, Managing Director at Compete!
Aug 21, 2008 Compete Webinar - Where have all the clickthroughs gone?
Miro Kazakoff - Managing Director, Product Development
Jun 24, 2008 ARF [ME]asurement Symposium
Jun 12, 2008 Digital Downtown
Adam Guy
May 14, 2008 Client Forum 2008
On May 14-15, 2008 executives from top marketing, advertising, and media will come together at Compete Client Forum 2008. This annual event will be held at the Chatham Bars Inn, an idyllic retreat noted for its excellent service, fine cuisine and beautiful surroundings. And during our two days together we will uncover new strategies, new measurements and new organizations to make the unfolding digital world as simple for marketers as it is for consumers. Registration is by invitation only. To be considered please email cstephens@compete.com.
May 07, 2008 JFAM Financial Marketing Summit East
Ron Sheklin
Apr 22, 2008

Injecting behavioral segmentation into online marketing
It’s a truism that the average online media plan will create average marketing results. But given the abundance of data and the rich consumer experiences that the web provides, why should we settle for average? Innovative agencies and advertisers are creating break-out new campaigns using new segmentation approaches that are based on consumers’ online behaviors. Behavior-based segmentation breaks down the law of averages by focusing messaging, media planning and performance measurement on the customers that matter most. This webinar will demonstrate how to make segmentation the linchpin of your marketing campaigns to measurably improve your online marketing effectiveness. Whether you’re targeting green consumers, online socialites, vacation package shoppers or all three, behavior-based segmentation is guaranteed to boost your results.
Stephen DiMarco
Apr 14, 2008 Net.Finance 2008
Ron will Chair Track A: Online Marketing Strategies on April 15, 2008.
Ron Sheklin
Apr 01, 2008 CTIA Wireless
Adam Guy
Mar 20, 2008

Captive Auto Finance Sites Not Steering Consumers to Apply Online
Each month, 1.6 million auto buyers research auto financing at the leading captive auto finance sites. A new analysis by Compete finds that only 6% actually start an application online at a captive auto finance site. Consider that the average captive auto finance site gets 264,000 prospective shoppers monthly. A difference of two percentage points in starting an application can translate to a missed opportunity of 1,500 applications per month or 18,000 units annually for the average site. This web seminar will present findings from a new analysis of the leading captive auto finance sites. How effective is your site at engaging these shoppers? How do you stack up to the competition and to best practices in other industries? Understanding how consumers engage with captive auto finance sites is an essential step to driving incremental applications.
Mike Bailey
Mar 17, 2008 OMMA Hollywood
Matthew Pace
Mar 17, 2008 Search Engine Strategies
Jeremy Crane
Feb 26, 2008 SMX West Conference
Gregg Poulin
Feb 24, 2008 IAB Ecosystem 2.0
IAB Annual Meeting
Stephen DiMarco
Feb 21, 2008 BIMA 3rd Annual Agency Shoot Out

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Want to learn more about Customer Day 2006? Read "How changed consumers are changing marketing".